EFEKTIVITAS APLIKASI MOBILE JKN TERHADAP LOYALITAS PASIEN RAWAT JALAN PADA POLI PENYAKIT DALAM DI RUMAH SAKIT UMUM HAJI MEDAN TAHUN 2026

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Advisor(s) PUTRI, RIZQI NANDA
Author(s) Hutabarat, Pratiwi Elisa
Issued Date 2026
Abstract ABSTRACT The advancement of information technology in healthcare services has encouraged the Social guarantee health administration to develop the Mobile National Health Insurance application to facilitate participants in accessing various healthcare services, including online outpatient registration. Haji General Hospital Medan has implemented the Mobile National Health Insurance application as one of the registration systems for Social guarantee health administration outpatients. However, several problems are still encountered during its implementation, such as system errors, difficulties in accessing the application, and information that is not yet fully understood by patients. These conditions are assumed to affect patient loyalty in utilizing healthcare services. This study is aimed to determine the effectiveness of the Mobile National Health Insurance application on outpatient loyalty at Internal Medicine Clinic of Haji General Hospital Medan in 2026. This study employed quantitative research method with a cross-sectional design. The study population consisted of Social guarantee health administration outpatients at Internal Medicine Clinic of Haji General Hospital Medan. A total of 219 respondents were selected by using an accidental sampling technique. Data were collected through questionnaires and analyzed using univariate and bivariate analyses with Chi-Square test at 95% confidence level (a 0.05). The results showed that 140 respondents (63.9%) perceived the effectiveness of the Mobile National Health Insurance application as less effective, while 79 respondents (36.1%) considered it effective. Most respondents demonstrated poor patient loyalty, with 155 respondents (70.8%), whereas 64 respondents (29.2%) had good loyalty. The Chi-Square test revealed that system quality (p=0.001; OR = 20.543: 95% CI 9.680-43.600) and information quality (p=0.001) had a significant effect on patient loyalty. Therefore, the effectiveness of the Mobile National Health Insurance application had a significant effect on outpatient loyalty at Internal Medicine Clinic of Haji General Hospital Medan in 2026. Keywords: Effectiveness, Mobile National Health Insurance application, Patient Loyality, System Usage, Information Quality 1
Item Type Skripsi
Keywords aplikasi mobile jkn(mobile national healt insurance application), loyalitas pasien (patient loyality), penggunaan sistem (system usage) 1
Collection Fakultas Kesmas, S1-Administrasi Rumah Sakit
Publisher INSTUTU KESEHATAN DELI HUSADA DELI TUA
Submitted Date 06-08-2026
Updated Date 22-09-2026
URI No URI
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